Story • From loom to living room
EarthWeave began with a simple belief: floors should feel honest. We pair natural fibres with repairable finishes so homes stay calm through monsoon dinners, winter mornings and everything in between.
In early workshops we learned from patient hands — how twist shapes durability, how a bound edge fades from view, how a heather field lets furniture speak. Those lessons became our rhythm: source traceably, weave thoughtfully, finish lightly.
“Make the ground quiet and the room will follow.”
Today we still choose small batches over noise. It means transparent timelines, real photos in real light, and materials that grow more familiar with each season.
India • Regions & skills
From coir coasts to wool highlands, our network stays small and traceable. We publish partners, finishes and care notes so you can choose with clarity.
We co-write specs with each workshop — pile height, backing, edge — and leave room for the maker’s cadence. The result reads the same across regions: quiet textures that hold up under Indian light and traffic.
Principles • What guides us
Craft first, material honesty, and clear aftercare — simple ideas that scale.
We slow down where it matters: twist, tension, finish. Each affects how a rug wears, how it sounds and how it feels under bare feet. We document these in plain language so your choice is confident, not guesswork.
Undyed wool, jute, bamboo and recycled cotton do the heavy lifting. We pick backings that grip without fumes and edges that disappear into the room.
Repair beats replace. We publish a take-back credit on worn pieces, refurbish where possible and recycle fibres where we can’t.
Process • Step by step
From warp setup to gentle finish — five small decisions that shape comfort, sound and care for years.
Even tension means even wear. We pre-check every beam for slippage to stop future ripples.
Mid twist balances softness with pill resistance — our default for social rooms.
Flat for airy corridors, tighter picks for plush calm under a coffee table.
Binding for tidy lines; serge to melt edges; fringe for relaxed rooms away from doors.
Low-VOC wash sets fibres. We let pieces rest a day before final inspection.
Lab • Honest behaviour
We test fibres for feel, care and seasonal fit — then translate numbers into clear advice.
Springy, self-cleaning, calms echo.
Flat, quick-dry, perfect for corridors & balconies.
Cool hand, wipes clean, stays fresh in humid months.
Service • Repair, not replace
We’ll help your rug age well — from frayed edges to pad refresh.
Send photos, we assess and arrange pickup. Bound and serged edges are reworked to original spec.
Trade in a compressed pad for a credit on a fresh felt or latex-grip base, cut to size.
Real humans, clear steps — spills, sun fade, door clearance, rotation schedules.
Team • Hands at work
A quiet choreography — measuring, binding, checking — so your floors feel effortless.
Notes • How we choose
Why our rooms feel calm — small principles we return to on every project.
A rug is a field, not a shout. We set the room’s rhythm with a plain or heather base, then layer pattern sparingly — herringbone in long rooms, stripes where you want length.
Furniture lines guide size more honestly than walls. We centre on the main conversation line and leave doors free; the space breathes and movement stays natural.
Mid-frequency reflections make rooms feel busy. Wool piles reduce that edge so voices soften and glass or metal reads warmer. It’s comfort you hear, not just see.
Detail • Framing the field
Three finishes, three moods — all chosen to step out of the spotlight once placed.
Acoustics • Footfall calm
Wool pile hushes clink and chatter; flatweaves keep doors happy. Toggle scenes to see our go-to pairings for daily noise without heavy carpets.
Transparency • Small batches
Publish partners, test finishes, stand by repair. Simple promises you can check.
We update this ledger every season and keep photos real — no render tricks.
Service • Real outcomes
Small fixes that add years: a clean edge, a fresh pad, a calmer footfall.
People • Learning loop
We invest in skills before scale: workshops teach, apprentices shadow, standards travel. Quiet floors begin with confident hands.
Monthly sessions on twist, density and edge work — less pilling, cleaner lines.
New hands pair with leads for full cycles, from warp to final wash.
Bench height, wrist breaks, proper shears: comfort makes better craft.
Rhythm • Work modes
We design to a tempo. Switch the mood — the room follows.
Dispatch • Neat & safe
Clean edges arrive clean. Simple materials, clear labels, trackable routes.
Kraft wrap & guards
Recyclable wrap, no tapes on rug fibres. Guards save the edge line.
Clear labels
Scan-friendly and weather-proof. You get tracking at dispatch.
Mentions • Independent words
Small features, field-tested advice — no glossy tricks.
On choosing a plain field first, then accents that matter.
Why small batches and repairable finishes age better.
